How Much Does a Jingle Cost in 2026? Real Studio Prices

Published October 19, 202614 min readUpdated October 19, 2026

You want people to hum your business name in the shower. So you look up what a jingle costs, and the answers run from a few dollars a month to $30,000. That spread makes it hard to budget, or even to know which quote is fair.

The good news is that the price follows a few simple things you control. This guide answers how much does a jingle cost with real, published prices from AI tools, freelancers, studios and agencies, each one linked. It also prices the part most guides skip: the video your jingle has to live in.

A custom jingle costs from about $89 for a basic online jingle service to $10,000 or more for agency work. A sung jingle from a studio or local jingle company usually runs $800 to $3,500. That money buys audio only, so turning the jingle into a Facebook or TikTok video ad costs extra.

Key takeaways

Sung studio jingles mostly land between $800 and $3,500.

Rights matter as much as the music. A licence lets you use it in set places; a buyout means you own it.

A jingle is audio. A finished video ad adds animation or filming, plus a voice if you need one.

AI music tools cost a few dollars a month, but you still write the words and build the video.

Radio, TV and a brand you will use for years justify a full jingle. Testing social ads usually does not.

Small-business owner comparing jingle prices with music-note price tags, a laptop sound wave and a phone video ad

How much does a jingle cost in 2026, from AI tools to agencies?

A jingle in 2026 costs $6 to $24 a month with an AI music tool, $89 to $2,500 from an online service or freelancer, $800 to $3,500 from a studio, and $10,000 or more from an agency. The table below uses only prices that the sellers or studios publish, checked in October 2026.

Option	Published price	What you get	What is usually missing
AI music tool (DIY)	Suno Pro is $10 a month, or $8 a month billed yearly; ElevenLabs Starter is $6 a month	Songs you make yourself from a text prompt, with commercial use on paid plans	You write the words, pick the take, and make the video. It is a licence, not ownership.
Online jingle service	JVF lists $89 to $397 across three tiers	A 15 to 60 second track with royalty-free use for your business, one refinement round, MP3 files, in up to 4 business days	Vocals are not promised (lyrics are optional), cutdowns cost extra, no video
Budget jingle service or freelancer	$499 to $2,500 for minimal singing, 5 to 30 seconds, per Foxi Music	Original music with light vocals, often made by one person	Full session singers, extra lengths and clear rights can cost more
Boutique studio	$300 to $800 without live vocals, $800 to $2,500 with a pro singer, per Violet Recording	A sung jingle, a standard commercial licence, one or two cutdowns	Video, and a full buyout
Local or regional jingle package	$2,000 to $3,500, some up to $5,000 to $8,000, as reported by practitioners on audio forums	Several lengths for radio and online	Video, unless the package bundles it
Full-service jingle company	Write Me a Jingle starts around $2,500	Lyrics, melody, pro vocals, mastering, versions for radio, TV and social	Video, and you license only the channels you agree
Agency or national campaign	$10,000 and up; $5,000 to $30,000 for national brands	Strategy, many versions, licensed talent, broadcast rights	Nothing major, but the price is out of reach for most small firms
Song Ads from 30 Second Productions	$97 for one ad, or $297 a month for 5 new ads	A song about your business sung by an AI singer, turned into a 3D cartoon video ad with every word on screen	A human singer, no radio or TV version, and running the ads (you run them yourself)

Killerspots, a jingle agency, and Fiverr, a freelance marketplace, do not show prices we could check. Killerspots says pricing depends on scope and is quoted after a free creative call. Treat any number you hear on a call the same way you treat this table: compare what is included, not only the total.

Get a musical video ad made for your business for $97 → A catchy song about your business, turned into a 3D animated video ad. Done for you in 72 hours.

What makes one jingle cost $300 and another $10,000?

Five things set the price: how long the music is, who sings it, what rights you buy, how many versions and revisions you get, and how fast you need it. Change any one of them and the quote moves, so it pays to decide each before you ask.

Length and how much music is written

A sonic logo is a 1 to 3 second sound or melody that signs off your ad, like a musical signature. Violet Recording prices a sonic logo at $150 to $500, because there is less to write. A full 30 or 60 second song with verses and a hook is a bigger job.

Say you run a lawn care company. A five-note sign-off at the end of every ad may be all you need, and it costs a fraction of a full song.

Who sings it

Vocals are often the biggest single cost. A track made only with computer instruments costs less than one with a session singer, and a group of singers costs more again. Some studios also charge for a separate announcer voice. Voicebros' 2026 pricing guide lists local radio voice-overs at $200 to $600 for a 30-second spot and social media ad reads at $80 to $300.

Licence or buyout

The rights you buy can change the price more than the music does. A jingle cleared only for your own social pages costs less than one cleared for TV and radio across the country. National use can cost several times a local-only deal: Foxi Music's figures put a local package at $2,000 to $3,500 and national campaigns at $5,000 to $30,000. Voicebros lists national radio voice reads at $400 to $1,200, against $200 to $600 for local radio.

The next section explains licences and buyouts in plain terms.

Union singers and usage fees

Union singers and voice actors, such as members of SAG-AFTRA (the US performers' union), are often paid again for each period a broadcast ad runs, on top of the session fee. Violet Recording notes that music unions, broadcast residuals or a named singer's terms can mean ongoing usage payments. Before you sign, ask whether the singers are union or non-union, and whether the price is a buyout or a licence for a set period.

Cutdowns, revisions and rush

Cutdowns are shorter edits of the same jingle, such as 15 and 6 second versions. Ordering them with the main jingle costs less than coming back later. Extra revision rounds are often billable too, and rush jobs push the quote up.

Pro tip: bring two reference songs whose feel you like. It gets you to an approved version in fewer rounds.

Do you own your jingle or just license it?

Whether you own your jingle depends on the contract, not on what you paid. A licence is permission to use the music in set places for a set time. A buyout means you own the music and the recording outright, so you can use it anywhere, for as long as you like.

Studios handle this differently. Killerspots tells buyers they own the jingle forever, with no licensing and no recurring fees. Write Me a Jingle says you own the rights to use it in your approved channels as set out in the licence, and more rights can be added later.

Both can be fair. They are simply different deals.

A song ad is a third kind of deal. With a song ad, you own the video and can use it in any ad, on your website, anywhere. It is not a broadcast buyout with radio or TV versions.

Before you sign, get these points in writing:

Where you can use it (social, website, radio, TV, on-hold message)
For how long, and in which countries or regions
Whether it is a licence or a full buyout
Which files you get (full mix, cutdowns, music-only version)
How many revision rounds are included, and the price of extra ones

Say you run a roofing company and plan to use the jingle on local radio for ten years. A buyout is worth paying more for. If you only want to test a few social ads this spring, a cheaper licence makes more sense.

What does it cost to turn a jingle into a video ad?

Turning a jingle into a video ad costs extra, because a jingle is audio and social ads are video. Most studio jingle prices in the table above cover sound files only. Before your jingle can run on Facebook, Instagram or TikTok, someone has to make the pictures.

Beverly Boy Productions, a video studio, puts animated business video at about $1,000 to $5,000 per minute, with 3D animation closer to $7,500 or more per finished minute. Half a minute of simple animation is roughly $500 to $2,500 on that math, and 3D runs higher.

Here is our rough estimate, built from the published prices above, for one 30-second animated ad. It is not a quote.

Piece	Low	High
Sung studio jingle	$800	$2,500
30 seconds of 2D animation (half of $1,000 to $5,000 a minute)	$500	$2,500
Social ad voice-over, if you add a spoken line	$80	$300
Rough total (our estimate)	$1,380	$5,300

Short videos often carry a minimum fee, so real quotes for 30 seconds can come in higher.

Sound matters on these apps. Meta says Reels play with sound on by default, and that 9:16 Reels video with sound got about a third lower cost per result than image ads in its own tests. That is Meta's own data, measured against image ads.

Not everyone listens, though. TikTok's Creative Center reports a 58% lift in recall when ads have captions. So the words of your jingle should be on screen as well as in the song.

If you want more detail on the voice side of the budget, the guide to hiring a voice-over artist and what it costs breaks it down.

Can you make a jingle with AI and use it in ads?

You can make a jingle with an AI music tool for a few dollars a month and use it in ads, as long as you are on a paid plan that grants commercial use. Suno's pricing page lists no commercial rights on the free plan, and commercial use rights on Pro ($10 a month, or $8 billed yearly) and Premier. ElevenLabs adds a commercial licence from its $6 Starter plan.

There are three honest trade-offs:

You do the writing. The tool sings what you type. A weak line sung well is still a weak line.
It is a licence. A paid plan grants commercial use rights under the tool's terms, which is not the same as a buyout. Read the terms and keep your own copies of every file.
It is still audio. You still need a video, captions and an ending with your logo and offer.

Say you run a small bakery and like making things yourself. About $10 a month for an AI tool and an afternoon in a free video editor can get you a fun test ad. If you are short on time, that afternoon is the real cost.

Hear the song ads we have made → Click any video to watch with sound.

When is a full jingle worth it, and when is a song ad enough?

A full studio jingle is worth it when you will run it for years, on radio or TV, and want a human singer and full ownership. A short song ad is enough when you mainly advertise on social media and want to test ideas quickly without spending thousands.

Jingles do work as brand memory. System1 reports that jingles and sonic devices both rank in the top three types of brand assets for helping people remember who an ad was for (2026).

A 2024 article by Durham University music researcher Kelly Jakubowski describes studies where people were more likely to choose products paired with a familiar tune. Music people disliked put them off, even when they knew it. Memory takes repetition, which takes years and steady ad spend.

Pick a full jingle if...	Pick a song ad if...
You buy radio or TV time	You run Facebook, Instagram or TikTok ads
You want the same tune for 5 to 10 years	You want fresh ads every month to test
You need a human singer and a buyout	An AI singer is fine for you
Your budget for the music alone is $2,000 or more	Your budget for the whole ad is a few hundred dollars

Song Ads fit the second column. A song ad is a short music video ad where the story of your business is sung, not spoken.

We write a catchy song about your business (or use your own words), a pro-sounding AI singer sings it in the style you pick, and it becomes a 3D cartoon video. Every word is on screen, and the last frame shows your logo, offer and button.

One ad is $97, ready in 72 hours after a 5-minute form. It comes with 1 round of remakes, and if you are not happy within 30 days, you can email for a full refund. You own the video. We make the ad; you run it.

Here is how that plays out for three trades.

Say you run a two-truck plumbing company that buys local radio every winter. A full jingle with a buyout is a sound long-term asset. A sample line for the brief: "Drip, drip, drip, that's money down the drain. Call [Your Name] Plumbing and sleep sound again."

Say you run a dental office that only advertises on Instagram. A song ad lets you test a new-patient offer without a $2,000 bill. A sample line: "Clean, bright and easy, no wait in the chair. Book at [Your Name] Dental, we'll take good care."

Say you run a small gym with a January promotion. A song ad for the January offer and another for spring can test two ideas for less than one studio jingle. A sample line: "New year, new reps, first week on us at [Your Name] Fitness."

Write a jingle brief that gets you a fair quote

A clear one-page brief gets you faster, fairer and easier-to-compare quotes from any studio, freelancer or song ad service. Use these five steps before you contact anyone.

Step 1: Write one sentence about who you help

Name your customer, your town and the job you do for them. "We fix leaking roofs for homeowners in Boise, same week" is enough.

Step 2: Pick the one line people must remember

Choose your name plus one promise or offer. Keep it under ten words, with short words people actually say out loud.

Step 3: Choose where it will run

List every place: Facebook, Instagram, TikTok, radio, TV, your website, your phone hold message. This list sets the rights you need, and it is the biggest single thing that changes the quote.

Step 4: Pick a style and two reference songs

Say "upbeat country" or "warm acoustic", and name two songs whose feel you like. Never ask anyone to copy a real song, since that can break copyright law.

Step 5: Ask every quote the same questions

Ask for the price, the lengths you get, who sings it, the number of revision rounds, the turnaround and the rights in writing. Lay the answers side by side. A price only means something next to what it includes.

For a wider look at what small video ads cost beyond music, see the guide on how much a UGC video costs in 2026.

Frequently asked questions

What is the cheapest way to get a jingle for my business?

The cheapest way to get a jingle is a paid AI music tool, which costs $6 to $10 a month on its starter plans. You write the words and choose the best take yourself. The next cheapest is a small online jingle service, which lists prices from $89.

How long does it take to get a jingle made?

A simple jingle or sonic logo takes a few working days to a week, and a jingle with a booked session singer takes one to three weeks, according to Violet Recording. Full-service companies such as Write Me a Jingle quote two to three weeks. Rush jobs usually cost more.

Do I have to pay royalties on a jingle every year?

Most small-business jingles are a one-time fee plus the rights, with no yearly payment. Ongoing fees can apply with union singers, broadcast use or a time-limited licence. Composers may register with ASCAP or BMI, which collect licence fees from broadcasters and pay them out as royalties, so those royalties do not come from you.

Is a jingle the same as a sonic logo?

A jingle and a sonic logo are not the same. A jingle is a short song with words, usually 15 to 60 seconds. A sonic logo is a 1 to 3 second sound or melody, often without words, that plays at the end of ads.

Can I use a famous song in my ad instead of a jingle?

Using a famous song in an ad needs a licence from the people who own the song and the recording, which is costly and slow. Changing the words to a famous tune does not get around that. An original jingle or song ad avoids the problem entirely.

The short version

So, how much does a jingle cost? A sung studio jingle usually runs $800 to $3,500, with AI tools at the cheap end and agencies at $10,000 and up. The real total depends on length, singers, rights and how many versions you need.

Remember the part most price lists skip. A jingle is audio, and your customers scroll through video. Budget for the finished ad, with the words on screen and your offer at the end.

If you buy radio and want a tune for the next decade, a full jingle with a buyout is a smart buy. If you want to test a catchy, sung video ad on social media first, a song ad gets you there for a lot less.

Ready for an ad people remember? Get your song ad for $97, written, sung and animated for you in 72 hours, with a money-back guarantee.

Want an ad people remember?

A catchy song about your business, turned into a 3D animated video ad. Written, sung and animated for you in 72 hours, with a money-back guarantee.

Get My Song Ad — $97 →